Weee! Fresh Food Delivery Drones

Using drones to deliver Asian fresh food, ensuring high-quality freshness anytime, anywhere.

Design skill

User centered design, problem solving, Concept development, 3D Modeling & Rendering

Software

Procreate, Solidworks, Keyshot, Photoshop

Brand Intro

Weee! was launched in 2015 by Larry Liu, who was inspired by the collaborative purchasing trends among the Chinese community.

By 2017, Weee! shifted focus to become a fresh grocery e-commerce platform, addressing the essential needs of Chinese American consumers.

The company excels in logistics, using proprietary technology to enable delivery drivers to reach up to 15 destinations within an hour, demonstrating its commitment to efficiency and customer satisfaction.

R:42 G:190 B:237

Color Palette

R:87 G:182 B:140

R:3 G:46 B:119

R:0 G:34 B:106

Brand Promise

Next-Day Local Delivery

Weee! offers next day delivery in most major metropolitan areas. This ensures that customers receive the freshest groceries quickly!

Diversified Products

Weee! Committed to providing diversified, affordable Asian goods.

Freshness at your fingertips

Weee! Freshness is ensured through regular inventory and warehouse allocation of seasonal products.

Uniting cultures through cuisine

Weee! Users in the community can post to share the food-making process.

What if?

Next-Day Local Delivery

Weee! relies on delivery drivers to complete deliveries; how about incorporating the latest technology to achieve faster deliveries?

Diversified Products

Promote the brand by designing products related to the daily use of Asian cultural food.

Freshness at your fingertips

Integrating diverse Asian cultures and sustainable environmental protection into product, such as packaging.

Uniting cultures through cuisine

Weee! Users in the community can post to share the food-making process.

Ideation

Problem:

Because Asian fresh food outlets are only located in more fixed locations, such as Asian communities, it is more difficult for Asian users to buy Asian food and fresh food. Asian food is mainly fresh and needs vital preservation and heat preservation functions in the distribution environment.

Concept:

What if drones are used to deliver sashimi, which has higher requirements for fresh ingredients, to improve the aging while ensuring the freshness of the ingredients.